Fostering an Innovative Company Culture

By Jami Miedema Last month, Dean wrote about the Blue Ocean Strategy and how to apply the method to create new market space instead of competing for existing market share. The key is through innovation. Especially in today’s world, where information is abundant...

The eGuild Where New Companies Are Born

By Dean WhittakerThe concept for an entrepreneurial guild came to me while researching a response to a recent request for proposal. I was searching for a Blue Ocean Strategy in which the community would make their competition irrelevant by creating a new paradigm....

It Takes So Little to Look So Good

By Todd Smithee Okay, so the economy is not what we would like it to be. We have all heard about how sales are slow, costs need to be cut, and lack of consumer confidence. Well, based on the service levels I received when refinancing my home, you would think we are in...