Business Attraction

Business Attraction

Do you want to attract companies to expand your region’s economic base and create jobs? For 25 years, Whittaker Associates has worked with economic development agencies using its innovative lead-generation system to provide high quality leads that match communities’ resources and meet their economic development objectives.

Unlike other lead-generation companies, we focus our research on smaller, high-impact “gazelle” companies that are more likely to grow and remain in your region. We utilize numerous databases of proprietary information to collect information about a region’s economy and follow companies that are most likely to expand or relocate.

How does our targeting process work? Though every project is different, our work normally contains the following three components:

  • Profile your region. We study your region to understand its unique attributes and challenges. We then provide a target profile of industries and companies that best suit your region’s needs.
  • Identify target companies. Next, we identify companies that both match your profile and have recently experienced events indicating a likely need to relocate, expand, or consolidate.
  • Qualify target companies. As an optional service, we will make the initial contact to the targeted companies to understand their level of interest in your region. This process will help focus your resources on companies that are most likely to move into your region.

Our leads are shared in a web-based lead tracking tool, WALTER, which makes collaborating with strategic partners seamless and efficient.