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Case Studies

Office Furniture Distributor

As one of the largest office furniture distributors in Illinois, our client was interested in identifying small, fast-growing companies with whom they could establish new business relationships. Whittaker Associates’ WALTER lead-tracking system provided their sales team with a database of firms that fit their target profile.  This list, which includes recent incubator program graduates, has yielded several suspects and prospects for the distributor. Follow-up efforts yielded several suspects and prospects looking for further information for our clients.

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