Archive for January, 2012

Why?

Tuesday, January 31st, 2012

By Dean Whittaker

During our webinar this month, “The Seven Deadly Sins of Community Marketing”,
Roger Brooks taught us that one of those sins is overlooking the “why” aspect of our marketing efforts (more…)

Core Values as a Competitive Advantage

Tuesday, January 31st, 2012

By Jami Gibson

As Dean discussed in his article, when it comes to business relationships, it is important to ask the question, Why?   (more…)

Take a Different Approach to Food Manufacturers

Tuesday, January 31st, 2012

By Patrick Cisler

Have you recently considered attracting food manufacturers to your region?  If so, you may want to alter your traditional approach.   (more…)