Marketing Notes…

By Jim Bruckbauer For most communities, your best prospects are different than they were 2 years ago, and most companies are thinking differently than they were 2 years ago.  So if you’re implementing your marketing strategies the same way you were 2 years ago, you...

Recession-Resistant Industries

By Jami Miedema Can you believe that thirty-two percent of businesses plan to hire full-time employees yet this year, according to a survey conducted by CareerBuilder.com? Despite the sluggish economy, many industries are prosperous and may even face shortages of...

Selling Your Way Out of a Slow Economy

By Todd Smithee As a refugee of three tech start-up companies, I had the “opportunity” to learn about running a company where expenses exceeded revenues.  Several of these previous employers went bankrupt or had their assets sold for much less than the original...