Fostering an Innovative Company Culture

By Jami Miedema Last month, Dean wrote about the Blue Ocean Strategy and how to apply the method to create new market space instead of competing for existing market share. The key is through innovation. Especially in today’s world, where information is abundant...

Cleantech on the Rise

By Jami Miedema The cleantech industry, which includes goods and services that reduce costs but are environmentally friendly, is growing at a rapid pace. Not too long ago, many green technologies were too costly to use and too complex to mass produce. Due to...

What is Your Website's Personality?

By Jami Miedema As a research analyst, I get to scour through hundreds of websites per week. These sites belong to several different types of companies and organizations, public and private, manufacturing and service companies, small business and Fortune 500, and...

Strengthening Brand America

By Jami Miedema Earlier this month, I was made aware of a beneficial website for economic development professionals – Strengthening Brand America. This educational site, created by The Burghard Group, aims to help economic development organizations leverage...

Creatively Fueling the Local Economy

By Jami Miedema Grand Rapids, MI is currently hosting their 2nd annual ArtPrize festival. During this two week event, the city is turned into an art gallery, bringing together the community with artists from all over the world. This year, 192 local venues, including...