Service Failure and Service Recovery

Service Failure and Service Recovery

By Sambridhi Shrestha Today businesses all over the world use social media to grow and improve their services. When Samsung’s Galaxy Note smartphones caught fire, they explained the problem on all social platforms. They apologized, and they replaced the phones....
Social Media Marketing Trends

Social Media Marketing Trends

By Saurav Rajbhandari Companies operating within every industry have invested a fair amount of time and energy to focus on social media marketing. Facebook, Instagram, Twitter and other similar sites are used by people from all over the world, and this has created a...
Featured Website: BuzzSumo

Featured Website: BuzzSumo

By Sharad KC Do you need an innovative marketing tool in this age of social media? One that gives you insights based on real time data from various social media websites such as Facebook, LinkedIn, Twitter, and Pinterest? Then BuzzSumo is the right tool to improve the...
Trends in Business Use of Social Media

Trends in Business Use of Social Media

Social media is changing the way we do business. Most social media platforms are being adopted by businesses to promote brand awareness, advertise products and services, and even recruit talent. According to Ryan Holmes, CEO of Hootsuite, in an article written for...

Impact of Social Media on Youth

By Saurav RajBhandari Various forms of media, such as television, radio, newspapers, movies, magazines and most notably the internet, have great impact on youth. The media not only serves as a source of information but also provides a source of entertainment. Media...