Wow Your New Business Prospects!

By Jami Miedema Whittaker Associates’ clients are in the business of selling – selling products, services, buildings, and communities. So it goes without saying that marketing plays a big role in attracting potential buyers. Daily, we are bombarded with marketing...

What Technology Wants

By Dean Whittaker Our use of digital technology is reshaping our society and culture irreversibly.   It offers us expanded choices, but perhaps at a cost of our freedom.  In his book, What Technology Wants, Kevin Kelly, founder of Wired magazine, argues that...

iPad 2…Already?

By Dean Whittaker Yes, the iPad 2 is out but in very limited supply around the country. Through some quirk in fate, I ended up with one. Now, of course I have to figure out what to do with my iPad. Fortunately, there is a ready market for resale and a waiting audience...

Tech Trends (Part 2)

By Jim Bruckbauer Last month I shared some notes on Keith Brophy’s Tech Trends lecture, which he gave in Grand Rapids, MI. He described innovative new technologies that are just around the corner and how we can potentially use these technologies. This month...